Informations générales
Description du poste
Métier
Marketing Services - Planneur.se Stratégique
Intitulé du poste
Permanent Contract - International Creative Strategist H/F
Contrat
CDI
Description de la mission
ABOUT THE ROLE
We're looking for an International Creative Strategist to join our Creative Strategy team.
Reporting to the Chief of Creative Strategy, you'll help shape the strategic thinking behind international campaigns for brands, public institutions and industry organisations.
Your role goes far beyond writing decks.
You will identify cultural tensions, uncover human insights, define strategic territories, inspire creative teams and build integrated communication platforms capable of travelling across markets.
Every recommendation should be both strategically robust and creatively inspiring.
WHAT YOU'LL DO
You will define the strategic direction behind campaigns, brands and communication platforms by combining:
- consumer understanding
- cultural analysis
- market intelligence
- competitive landscape
- business challenges
- socio-economic and socio-cultural trends
You'll transform complex information into simple, convincing strategic narratives.
Your recommendations will guide projects from the initial strategic intent through to the creative brief.
Working hand in hand with account teams, creatives and agency leadership, you'll challenge ideas, nurture concepts and ensure strategic consistency throughout the creative process.
You'll regularly present and defend your recommendations to international clients and prospects.
Beyond communications, you'll also think about how ideas live within the broader customer experience.
WHAT YOU'LL WORK ON
Our work spans a wide variety of sectors, with a strong focus on:
- Food
- Beverage
- Tourism
Most assignments are international, highly competitive and culturally demanding.
Projects include:
- Brand positioning
- Brand platforms
- Communication platforms
- Integrated campaigns
- Creative territories
- Activation strategies
- Identity and repositioning projects
No two briefs are alike.
Profil
WHO YOU ARE
You're curious by nature.
You enjoy connecting culture, society and business to unlock new opportunities for brands.
You know how to move effortlessly from insight to strategy, and from strategy to creative inspiration.
You're comfortable questioning assumptions, simplifying complexity and defending your ideas with clarity.
You're rigorous without being rigid.
Structured without killing creativity.
Demanding without overcomplicating.
Most importantly, you genuinely enjoy making creatives better
WE'D LOVE TO MEET YOU IF…
- You have at least 5 years of strategic planning experience in an advertising or communication agency.
- You have worked on international brands or international markets.
- You are perfectly fluent in English, both written and spoken.
- You know how to build and defend a strategic narrative.
- You enjoy writing creative briefs as much as presenting recommendations.
- Your presentations are as strong visually as they are strategically.
- You have genuine curiosity about culture, society and people.
- You combine analytical rigour with creative intuition.
- You enjoy ambitious, collaborative and long-term projects.
WHY JOIN US?
You'll work on international briefs alongside strategists, creatives and client teams who believe strategy should inspire creativity-not constrain it.
If you enjoy tackling complex challenges, shaping ambitious ideas and building campaigns that travel across cultures, we'd love to hear from you
CONDITIONS
- Location: Paris (75002)
- Contract: Permanent Contract (CDI)
- Starting September 2026
As the HOPSCOTCH Group is committed to promoting diversity, all our positions are open to people with disabilities.
Localisation du poste
Localisation du poste
France, Ile-de-France, Paris (75)
Ville
Paris
Critères candidat
Niveau d'études min. requis
4- Master ou MBA
Niveau d'expérience min. requis
2-5 ans